Content is a critical element in any SEO strategy. You need to be able to prove your relevance to Google with articles that get attention and take advantage of seasonal spikes in search traffic. To meet these goals, it’s common…
Sometimes you want to track file downloads and how many times users download particular files like newsletters and application forms, as these act as micro conversions or steps along the path to your major conversions and business goals. In this…
This piece of content is about selling up your house. It seriously is! Read on and you will discover a few worthy tips to help you secure a profitable sale – and how you can apply this to SEO. In…
An effective SEO method for achieving a stronger link profile is to find an unlinked brand mention online and convert it into a backlink. If the keyword does not contain a link, turn it into one that points to a…
With the increasing weight of local search engine optimization (SEO) in search results, the need to gain public relations (PR) exposure and mentions from local media channels, publications, social media, and other forms of local media becomes increasingly important. Google has…
The rise of mobile web browsing has pushed the mobile user experience to the top of web design and digital marketing priorities in 2016. According to hostingfacts.com, there are now more mobile internet users than desktop internet users; 52% of…