Category Latest News & Tips
To www Or Not
To www or not to www seems to be a never ending question from business owners and SEO’s alike. This is one of the top questions we get during sales calls and so we decided to take on the challenge…
Fundamentals of Achieving a Natural Link Profile
Moving Past Exact Match Key Terms
It seems like yesterday that SEOs began designing and optimizing content for Latent Semantic Indexing (LSI). Copywriters rejoiced at the ability to forego keyword stuffing in favor of focusing on creating compelling content. SEOs insisted that it would take time…
Score Big with Search Type Targeting
A couple weeks ago, seoWorks touched on the types of search queries in an SEO article about Google’s RankBrain. There are three main types of search queries that people use on the internet: Informational Navigational Transactional SEOs can liken the goals…
Publishers: Accelerate Your Content with Accelerated Mobile Pages
Have you ever clicked on an article and had to wait an extremely long time for it to load? Or maybe you’ve run into a nasty pop-up that you can’t get rid of so you end up throwing your phone…
What is RankBrain and How Does It Affect Your Keyword Focus?
All search marketers are familiar with keyword research – it’s a standard practice for all SEO’s, and has been the first step of any solid search marketing strategy since the early days of Google. But what will happen now that…
The Difference Between SEO VS PPC
How to Help Your Hotel’s Website Compete with OTAs
People love to travel. In fact, they love it so much that hospitality has become a $550 billion industry. Online booking represents roughly 40% of total travel sales. In 2015, OTAs brought in $150 billion in gross revenue, taking advantage…